Decker Communications

I attended the Decker Communications Made to Stick class last week and it was incredibly valuable. The Made to Stick class is a one day class designed to help you create messaging that "sticks" with your audience. So whether you're giving a sales presentation, sending out an internal email, or updating your web content, this class helps you to create messages that stick with your audience long after the meeting, the email, or visiting your web site.

I've been to many different training classes over the years and this was by far the most organized and engaging class that I've been to. They ask that you show up to the class with a one to two minute pitch. You'll be video taped in the morning (you're opening pitch) and spend the rest of the day applying the concepts learned in the class to make your pitch better and more sticky. By the end of the day you'll be taped again to see the improvement.

In our class we worked in teams of six people to help refine one another's pitches as we went through the class. By the end of the day, I left with some messaging that was ten times better than when I showed up and could be put in to action the next day.

The instructor, Kelly, was fantastic and the whole session was incredibly professional and well organized. If you're in corporate marketing or sales, I highly recommend that you take this class and call Decker Communications.